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Great marketing ideas ...

www.cpgastro.co.uk | enquiries@cproject.co.uk

 

December 2009

In This Issue

Don't stop marketing just because it's Christmas!!

 

Well, we all do it don't we? It starts in the second week of December and we move from go slow to crawl to STOP - then we consider a gradual wind up half way through January!

 

You risk missing out on a lot of opportunities when your competitors are half asleep. Even if you are not talking to customers in the back end of December, it's a great time to be thinking and planning your attack for the New Year so that you can come out fighting. If you don't, you risk getting wrapped up in day-to-day issues as soon as you get back to work and next thing you know it'll be February, March ... who knows when and still no plan.

 

2010 could be a great year for you and your business. Sure, it'll probably still be a tough marketplace but it's prime for businesses who are sharp in their thinking and opportunistic - and who haven't given up making the effort. Don't forgtet to let us know if we can help.

 

Merry Christmas one and all ... Vanessa Lanham
Social networking - is there really a benefit for business?
 

Social networking - is there really a benefit for business?

 

Earlier in 2009, I decided that CProject needed to know more about the world of social networking and how it relates to business.

In my head I just couldn’t see how Facebook or Twitter had any relevance to me or my clients ... but then I got an invite to join LinkedIn and I decided to take a closer look.

For more information about how social media could benefit your marketing strategy, read more>>

 Do you want your business listed on page 1 of Google?
 

Do you want your business listed on page 1 of Google?

 

The answer seems obvious. Yes, a page 1 listing would be most desireable!

But is search engine optimisation – SEO in web jargon - to achieve this really the black art that many specialist consultancies make it out to be?

To find out more aboiut how marketing-driven SEO can genuinely help build your business, read more>>

How well do you really know your customers?
 

How well do you really know your customers?

 

Taking a step back from the cut and thrust of business life really helps you understand where your business is now, how it got there and what needs to change for you to thrive in challenging market conditions.

Really understanding your customers is a key element of this business review process. When customers feel taken for granted they rarely complain ….. but if another company offers them services similar to your own they will be more receptive.

For more information about how to understand your customers better, read more >>>

No money? ... sorry, but no presentation!
 

No money? ... sorry, but no presentation!

 

How many times have you wasted your time giving presentations to prospects who could not afford your product or service?

Of course, salespeople that present before discussing money and budgets are hoping that even prospects with no money will get so excited they will magically find the money from somewhere!

For more info on how to avoid wasting time with customers with no money, read more>>

Make money – or excuses – not both!
 

Make money – or excuses – not both!

 

There are a million excuses why you can’t succeed in the current business climate.

The trouble is, none of them really wash.

To find out more about the secret of success, read more>>

Happy Christmas from CProject!
 

Happy Christmas from CProject!

 

We wish you all a very happy Christmas and an extremely prosperous new year in 2010.

We'll keep sending out our tips and ideas which we hope will help you make the very best marketing decisions for your business.

Of course, if you'd like us to help - you only have to ask!

Best wishes from the whole CProject team

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